Backlinks are still essential in SEO today, but there’s a stronger focus on their quality and strategic placement. The approach to acquiring links now mixes traditional methods with new strategies, ...

Successful marketing in 2022 doesn’t involve flyers, billboards, and local TV ads. At least not if you want to reach a wide, modern audience. Marketing in this day and age is all about the digital ...

You can use Apple’s free GarageBand application for Mac to record and edit basic podcasts. Here’s how to get the most out of ...

Becoming a podcast sponsor can be a powerful way for a brand to gain exposure, credibility and even trust among consumers—if it’s the right podcast for the brand. With the vast array of podcasts out ...

Podcasts aren’t just for true crime mysteries or pop culture chats. They can also be an effective way to showcase what schools and districts are doing and to engage communities, said Katie Nieves ...

Podcasts in B2B can serve multiple goals. Starting from brand awareness, where industry experts discuss prevalent problems, to becoming a demand generation tool. Dots says it’s important to be ...

Have you ever found yourself brimming with ideas, stories, or expertise you’re eager to share, but unsure how to get them out into the world? Maybe you’ve thought, “A podcast could be fun, but where ...

It is simple to start a podcast now — but there's so much to decide that it doesn't seem all that simple, plus it's extremely easy to make one people won't listen to or that you get bored making. Here ...

Many of us like to multitask our way through life, doing one thing while catching up on another, like learning new things or catching up on the world news while driving or even doing the laundry.

Though the market for podcasts may seem saturated — dozens of podcasts are hosted by financial advisors — those who have taken the time to produce such content say it can be a valuable way to connect ...

Finley Watson receives funding through an Australian Government Research Training Program Scholarship. Podcasting is the medium of choice for millions of listeners looking for the latest commentary on ...