Snap has been working toward this ever since it began offering self-serve advertising to more than 400 brands such as Nissan and Gatorade four months ago. Early results have been promising and by ...

Posts from this topic will be added to your daily email digest and your homepage feed. Developers and security researchers say the company has done little to close the technical loopholes allowing ...

Snapchat opens 4 APIs to developers, here’s how you can use them in your business Your email has been sent On Thursday, Snapchat confirmed that it is releasing four new APIs, allowing developers to ...

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For all its popularity, advertising on Snapchat has remained fairly sparse -a branded Geofilter here, a sponsored Lens there. But now you can expect a much bigger variety of video ads, as Snapchat has ...

Are you a print subscriber? Activate your account. 3 hours 33 min ago By E.J. Schultz - 3 hours 33 min ago By Philip Nussel - 3 hours 40 min ago By Paige Hodder - 3 hours 41 min ago By E.J. Schultz - ...

In response to the most recent Snapchat leak —now called “The Snappening” in homage to the recent leak of celebrity nudes — a statement has been posted on the company blog regarding the unlawful use ...

Brands no longer need to go directly through Snapchat to buy their ads in a move that opens the floodgates to a larger volume of advertisers that perhaps have been reluctant to spend with the app due ...

Snapchat is ready to make the big bucks that could let it go public thanks to a slew of important updates to its ads offering. They’ll give advertisers the spotlight, buying flexibility, return on ...

It was reported last month that Snapchat was working on a number of APIs to allow integrations with third-party apps, known as Snap Kit, and the company has now confirmed this – with four of them now ...