These coaches help professional athletes achieve their goals through mental preparation — and they could help you, too. By Christina Caron Simone Biles, Iga Swiatek, Russell Wilson — these very ...

Something becomes a habit when the action becomes automatic. Here’s how to apply psychological principles to develop new and healthy habits. For many, developing healthy habits, such as cooking ...

Forbes contributors publish independent expert analyses and insights. Mark Travers writes about the world of psychology. From folklore and old wives tales to proverbs and superstitions, there are ...