Inattentional blindness describes a counterintuitive yet robust cognitive phenomenon whereby individuals fail to perceive obvious, unexpected stimuli when focused on a primary task. This limitation of ...

This form of vision loss is also known as perceptual blindness. It involves not noticing people, objects, or events within your line of vision because your attention has been diverted. Have you ever ...

A nurse pulls a vial of heparin from an automated dispensing cabinet (ADC). She reads the label, prepares the medication, and administers it intravenously to an infant. The infant receives heparin in ...

The disproportionately high number of motorcycle-related traffic accidents may be linked to the way the human brain processes--or fails to process--information, according to new research published in ...

LONDON, June 6, 2024 /PRNewswire/ -- Three quarters (74%) of UK adults now experience inattentional blindness, a phenomenon that prevents people from seeing things right in front of their eyes due to ...

Until last week, I thought I knew the full history of research on inattentional blindness. Inattentional blindness is the failure to notice a fully-visible but unexpected object or event when you are ...

Has this ever happened to you? You decided to change cars, went to the dealership, signed the deal. After that, did you start seeing that car make on the street more often? The sales certainly did not ...