Pricing strategy refers to the method by which businesses determine the selling price of their products or services. It is a multi-faceted component of overall business and marketing strategy that ...

Forbes contributors publish independent expert analyses and insights. Author, professor and founder. Deeply curious about leadership. From the outside it may seem like a simple choice, but pricing is ...

While the zero-price effect lowers the entry bar and can fuel growth, it doesn’t guarantee easier conversions and carries ...

Pricing expert Rafi Mohammed warns against hasty changes to keep customers. Rafi Mohammed, founder of the consulting firm Culture of Profit, says a crisis or recession is not the time to panic and ...

Dollar Tree’s multi-price strategy is starting to show strong results, and the discount retailer is now using AI-based technology to sort multi-price products and maximize profit. At its annual ...

High-performing leaders understand the importance of implementing smart business strategies to drive sustainable growth. The right business strategy aligns a company’s objectives with the needs of its ...

Effective hedging strategies, such as using futures, options, and swaps, are crucial for stabilizing costs and managing price risks in volatile base metal markets during H2 2025. Metal buyers can ...

In this article, we’ll explore one of the most well-known and widely used indicators in the trading world: the Price Channel. We’ll dive into how this technical analysis tool works and how it can be ...